Investment

What Does This Actually Cost?

You're researching agencies right now. You deserve a straight answer before your first phone call. Here's what our projects typically cost, what's included, and how long they take.

Our Approach to Pricing

Every engagement is scoped as a project with a defined deliverable and timeline. No open-ended retainers. You know what you're getting, what it costs, and when it's done.

We take 3-5 new clients per quarter so we can go deep instead of wide. Every project gets senior-level attention. There's no junior team learning on your budget.

One-Time Project

Custom Website

Not a template with your logo swapped in. A research-driven website built around your market, your ideal clients, and the keywords they actually search for.

+ Competitor and market research
+ Custom design and development
+ Technical SEO and schema markup
+ Conversion optimization
+ Mobile-first, fast-loading architecture
+ Content writing for all pages

Typical Investment

$8K - $15K

4-6 week delivery

Larger organizations or multi-location operations may be higher. Simpler projects may be lower. We'll scope it after our initial conversation.

Project-Based

Marketing System Builds

Your website is one piece. These projects build the full system around it: ads, email, content, and the workflows that keep it all running after we hand it off.

Maintenance Plans

Most clients start with a project. Many add maintenance after they see the results. These are optional, not required.

Website Care

$250 - $500/mo

Keep your site fast, secure, and updated so it keeps working as hard as the month we launched it.

+ Hosting, SSL, and CDN
+ Uptime and security monitoring
+ Monthly performance check
+ Content and design updates
+ Priority support (1 business day)

Marketing Optimization

$1,000 - $2,000/mo

Ongoing management for organizations that want hands-on optimization after the build.

+ Ad campaign management and optimization
+ Monthly content (1-2 articles)
+ Performance reporting
+ Monthly strategy call

Ad spend is separate and billed directly by Google/Meta.

What Makes the Number Go Up or Down?

Your market's competitiveness

A construction company in a major metro costs more to compete in than an association in a specialized niche. The research and ad strategy reflect that.

Number of service lines or member segments

An organization focused on one offering needs fewer pages and campaigns than one covering five service lines or multiple audience segments.

Content volume

Four articles builds a content foundation. Twelve accelerates it. We'll recommend a scope that matches your goals and budget.

Number of locations or chapters

Multi-location organizations need location-specific pages, local SEO for each market, and sometimes separate ad campaigns per geography.

What This Investment Has Produced for Organizations Like Yours

7,000+

Organic clicks per month

Estate planning firm, 3 states

80+

New appointments per month

Family law practice

10x

Return on ad spend

Service-based business, Google + Meta Ads

See the full case studies →

Common Questions

What happens after the project is done?

You own everything we build. The website, the ad accounts, the email sequences, the content. Maintenance plans are available but entirely optional. Most clients add them after they see the results.

What about ad spend? Is that included?

No. Ad spend is billed directly by Google and Meta to your account. We build, launch, and optimize the campaigns. You control the budget. For most organizations, we recommend starting at $1,500-$3,000/month in ad spend, depending on your market.

Can I start with just a website?

Yes. Many clients start with a website project and add the marketing system build later. The website is designed to support everything else when you're ready to expand.

How quickly will I see results?

Website projects launch in 4-6 weeks. Ad campaigns produce leads within weeks of going live. SEO and content marketing compound over 3-6 months and accelerate from there.

Why should I hire Cascade over a larger agency?

Larger agencies spread senior talent across 20-50 accounts. Your day-to-day work gets handed to junior staff. We cap our client roster so the person on your strategy call is the same person building your campaigns. You're not paying for an agency's overhead. You're paying for expertise applied directly to your organization.

We're Probably Not the Right Fit If...

× You're looking for the lowest price. We're not the cheapest, and we're not trying to be.
× You want to set it and forget it. Marketing works when you're engaged. We need a partner, not a bystander.
× You measure success by impressions and likes. We measure appointments, leads, and revenue.

We're a Great Fit If...

+ You run a professional organization and want more of the right clients
+ You're ready for a defined project with measurable outcomes
+ You value senior-level attention over a big agency name
+ You want a marketing partner who tells you the truth, not just what you want to hear
+ You're an association looking for a website, onboarding system, or content engine built in weeks, not months

Ready to Have the Conversation?

We're currently accepting 3-5 new projects for Q2 2026. Pick a time that works for you. 30 minutes, no pitch deck, no pressure.

Just a straightforward conversation about your organization and whether we can help.